Job Information
CIBC Senior Manager, Taxonomy in Toronto, Ontario
We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.
At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
To learn more about CIBC, please visit CIBC.com (https://www.cibc.com/en/about-cibc.html)
What you’ll be doing
As the Senior Manager, Taxonomy you will design, implement, and manage a scalable taxonomy system for marketing metadata, customer journeys, and content, ensuring alignment with business objectives and industry standards.
At CIBC we enable the work environment most optimal for you to thrive in your role. You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote.
How you’ll succeed
Taxonomy Development & Strategy - Design and implement a scalable taxonomy framework for marketing needs. Ensure taxonomy aligns with business objectives and industry standards. Refine and optimize the taxonomy structure for evolving needs and new technologies. Implement accurate metadata tagging processes for improved searchability and efficiency. Establish and enforce metadata tagging standards and guidelines. Conduct regular audits to ensure taxonomy effectiveness. Stay updated on industry best practices and trends in taxonomy and metadata management.
Customer Journey Mapping & Integration - Develop and manage taxonomies for customer journeys to facilitate targeted and personalized marketing efforts. Support CIBC's vision of achieving automated hyper-personalization at scale. Collaborate with business units to understand data needs and translate them into taxonomy requirements. Work with cross-functional teams to integrate taxonomy with marketing technologies and data management systems. Develop and enforce consistent terminology across marketing technology platforms and teams.
Training, Support, Governance, and Documentation - Provide training and support to employees on using taxonomy & metadata systems effectively. Establish and enforce metadata tagging standards and guidelines. Stay updated on industry best practices and trends in taxonomy and metadata management. This role is crucial in creating a common language across marketing tech platforms, facilitating seamless collaboration, and ensuring high-quality, consistent data across all channels.
Desired Outcomes : Establish a common source of truth for marketing technology stack usage. Provide a point of reference for creating new components within the stack. Create a common language across all tech stacks and a knowledge base for marketing operations, journeys, tactics, and client data.
Who you are
Extensive experience in taxonomy development, implementation, and management.
A solid understanding of content management systems (CMS) and marketing technologies.
Strong metadata tagging expertise.
Experience collaborating with cross-functional teams , including marketing, analytics, and technology.
Excellent communication, documentation, and presentation skills.
A passion for data organization and a commitment to building a robust and scalable information architecture.
Values matter to you . You bring your real self to work and you live our values - trust, teamwork, and accountability.
What CIBC Offers
At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.
We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program, defined benefit pension plan, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.
Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.
We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.
*Subject to plan and program terms and conditions
What you need to know
CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com
You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.
We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.
Job Location
81 Bay Street, 4th Floor
Employment Type
Regular
Weekly Hours
37.5
Skills
Analytical Thinking, Campaign Development, Communication, Customer Engagement, Leadership, Marketing Campaign Analysis, Marketing Planning, Operational Efficiency, People Management, Waterfall Project Management
At CIBC, we are in business to help our clients, employees and shareholders achieve what is important to them. Our ability to create value for all CIBC stakeholders is driven by a business culture based on common values: Trust, Teamwork and Accountability.
Working with CIBC makes you a part of a work environment committed to our clients, employees and communities - a place where you can excel.
Every day, our 44,000 employees help our clients achieve their financial goals, because what matters to our clients, matters to us.