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CVS Health Senior Manager Strategic Marketing in Rhode Island

Job Description

You will help our customers by guiding and elevating our Front Store Health and Wellness business—both in our stores and online. We are looking for someone who has a hunger to use customer insights, data, and competitive analysis to discover ways to improve the ways in which we engage with our customers. We ask that you can develop deep partnerships with a variety of partners including merchandising, media, creative, analytics, marketing channel experts, and supplier partners. Additionally, all plans will require specific Indicators and measurement goals to measure the impact to the Front Store Health and Wellness business.

Required Qualifications

• 5+ years of marketing experience with a foundation of business, retailer, and consumer understanding.• 3+ years of cross-functional leadership experience.• 2+ years of retail marketing or retail agency/strategy experience.• 2+ years of digital marketing experience including examples of testing and validating latest opportunities.

COVID Requirements

COVID-19 Vaccination Requirement

CVS Health requires its Colleagues in certain positions to be fully vaccinated against COVID-19 (including any booster shots if required), where allowable under the law, unless they are approved for a reasonable accommodation based on disability, medical condition, pregnancy, or religious belief that prevents them from being vaccinated.

  • If you are vaccinated, you are required to have received at least one COVID-19 shot prior to your first day of employment and to provide proof of your vaccination status within the first 30 days of your employment. For the two COVID-19 shot regimen, you will be required to provide proof of your second COVID-19 shot within the first 60 days of your employment. Failure to provide timely proof of your COVID-19 vaccination status will result in the termination of your employment with CVS Health.

  • If you are unable to be fully vaccinated due to disability, medical condition, pregnancy, or religious belief, you will be required to apply for a reasonable accommodation within the first 30 days of your employment in order to remain employed with CVS Health. As a part of this process, you will be required to provide information or documentation about the reason you cannot be vaccinated. If your request for an accommodation is not approved, then your employment may be terminated.

Preferred Qualifications

• Past CPG experience.• Experience working in a matrixed organization.• A customer-first mindset that inspires the in-store and online customer experience.• Omni-channel marketing experience, digital marketing, with an understanding of both paid and owned assets.• Budget management experience, which includes how marketing dollars are allocated and the responsibility of tracking and communicating that spend.• Experience working collaboratively with all partners to achieve results.• PC knowledge including Microsoft Word, Excel, and PowerPoint.• MBA


Bachelor's degree in Marketing, Business, or related field.

Business Overview

At CVS Health, we are joined in a common purpose: helping people on their path to better health. We are working to transform health care through innovations that make quality care more accessible, easier to use, less expensive and patient-focused. Working together and organizing around the individual, we are pioneering a new approach to total health that puts people at the heart.

We strive to promote and sustain a culture of diversity, inclusion and belonging every day. CVS Health is an equal opportunity and affirmative action employer. We do not discriminate in recruiting, hiring or promotion based on race, ethnicity, sex/gender, sexual orientation, gender identity or expression, age, disability or protected veteran status or on any other basis or characteristic prohibited by applicable federal, state, or local law. We proudly support and encourage people with military experience (active, veterans, reservists and National Guard) as well as military spouses to apply for CVS Health job opportunities.