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T-Mobile Digital Optimization Testing Manager in Overland Park, Kansas



Digital Optimization Testing Manager


KS510-KS-Headquarters, Building 6500 OP

Job Description:

Digital Optimization Testing Manager

Req ID:


Positions Remaining:


Functional Group:

Customer Experience

Location Address:

6500 Sprint Pkwy

EOE Statement:

Equal Employment Opportunity

We take equal opportunity seriously—by choice.

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.




  • Plan & execute optimization and personalization digital campaigns, including the definition of test strategy, goals, return on investment, tracking metrics, sample size, and campaign duration in partnership with cross-functional stakeholders from across the organization, including but not limited to digital business leads, user experience, design, analysts, product managers, and development.

  • Contribute to and work from a testing roadmap to ensure campaigns are run on time and without conflict. Own A/B testing process with stakeholders from intake to feasibility to creation to analysis to results and recommendations. Proactively communicate status of projects and manage deliverable/launch expectations with all stakeholders.

  • Collect and analyze data from multiple sources to evaluate success of optimization efforts, develop insights into customer behavior, and evaluate the effectiveness of optimization campaigns. Communicate the results of optimization program to a broad audience of stakeholders and executives.

  • Promote culture of testing and optimization within department and across the company. Evangelize the business value of Optimization/Personalization and its contributions to business goals and customer satisfaction.

Company Profile:

As America’s Un-carrier, T-Mobile USA, Inc. (NASDAQ: “TMUS”) is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The company’s advanced nationwide 4G and 4G LTE network delivers outstanding wireless experiences for customers who are unwilling to compromise on quality and value. Based in Bellevue, Washington, T-Mobile USA. Inc. provides services through its subsidiaries and operates its flagship brands, T-Mobile and Metro by T-Mobile. For more information, please visit http://www.t-mobile.com

Applicant Privacy Policy

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Overland Park




  • Skilled In Agile, Kanban And Lean Methodologies

  • Experience Working With Websites (Required), Social Media And E-Mail Campaign Platforms; Strong Knowledge Of Digital Marketing Or E-Commerce (Required)

  • Web Development: Comfortable With Web Basics Such As JavaScript, CSS, jQuery, Angular, And HTML; Able To Troubleshoot Using Browser Developer Tools

  • Bachelor’s Degree: Computer Science, Marketing, UX/Design Or Equivalent Degree

  • 4-7 Years: Experience In Fast-Paced, Ever Evolving, High-Volume Organization.

  • 4-7 Years: Managing Optimization Projects From Inception To Completion For Large Scale E-Commerce Or Content Marketing Sites

  • Project Management: Ability To Manage Multiple Projects In Highly-Matrixed Organizations, Often With Competing Priorities

  • Experienced In Development And Management Of Workforce Management Plans To Ensure Optimized Resource Utilization

  • Optimization: Subject Matter Expertise In Digital Optimization Methodology With Solid Understanding Of Statistics Related To Hypothesis Testing – In Particular, Determining Statistical Relevance And Confidence In Results

  • Analytics: Strong Analytical Skills To Measure, Manage, Analyze And Report On Key Performance Indicators With An Ability To Translate Data Into Actionable Insights And Communicate Results And Next Steps Clearly And Compellingly

  • Strong Understanding Of Enterprise-Wide Web Analytics Tools Such As Adobe Analytics, As Well As A Comprehensive Understanding Of Targeting Capabilities In Optimization Tools With Solid Understanding Of DMP Such As Adobe Audience Manager

  • Advanced Knowledge Of Digital Optimization A/B Testing Tools (Adobe Target Preferred.)




Full Time

Travel Required?:




Minimum Qualifications:

  • At least 18 years of age

  • Legally authorized to work in the United States

  • High School Diploma or GED