Our Ability Jobs

What you’ll do

Reporting to the Manager, Digital Analytics Implementation, the Senior Digital Analytics Implementation specialist is part of the team responsible for the digital data handling and management for all CTC digital properties. This team oversees tagging in Google Analytics, automated analytics validation and we also conduct in-depth analysis as well as provide technical expertise to support senior executives and digital teams across the organization.

With GA4, server-side technologies, and cookie deprecation all on the horizon, it is the most exciting time to be in the Digital Analytics space and our team is at the forefront of it all.

In this role, you'll:

• Design and build digital analytics measurement frameworks based on business objectives from multiple stakeholders for main CTC’s 3 main digital properties -CanadianTire.ca, SportChek.ca, Marks.com

• Collaborate with a wide array of stakeholders from front-end developers to senior executives.

• Implement and maintain tracking on websites and Mobile Apps through Google Analytics 360 and Firebase

• Perform both manual and automated validation of new and existing analytics deployments

• Deploy and maintain 3rd party pixels for analytics and marketing

• Project management with IT, marketing, and business stakeholders

What you bring

• Have 4+ years of experience in E-commerce, Consulting, Analytical or Information Technology roles

• Proficiency in JavaScript, HTML, and CSS

• 3+ years of experience in tag management solutions such as Google Tag Manager, Dynamic Tag Manager, or Tealium is ideal

• Understanding of how the web works (network requests, etc.)

• Confident with debugging code in a web browser

• Define and execute test cases to perform QA

• Experience with SQL, Python, or another programming language is a bonus

• Familiarity with data intelligence/visualization platforms such as Looker, Google Datastudio, Tableau, or other similar tools is valuable, but not necessary

We are looking for high-performing individuals who:

• Understands the role digital analytics play in a large organization

• Can translate business and marketing requirements into technical specifications and execute tracking/ pixel implementation to meet stakeholder needs

• Fast learner, confident with modern web technologies

• Work with an ‘automate first’ mindset and continuously strive to work more efficiently

• Collaborative, and capable of delivering in a fast-paced and innovative market

• Ability to communicate with people at all levels of the organization in a professional and competent manner

#LI-GS1

About Us

Canadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging! Join us, where there's a place for you here.

Our Commitment to Diversity, Inclusion and Belonging

We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.

Accommodations

We stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.