Cargill Global Bakery Category Marketing Manager in Minneapolis-St. Paul-Bloomington, Minnesota
Want to build a stronger, more sustainable future and cultivate your career? Join Cargill's global team of 160,000 employees who are committed to safe, responsible and sustainable ways to nourish the world. This position is in Cargill’s food ingredients and bio-industrial business, where we anticipate trends around taste, nutrition and safety to innovate and provide solutions to manufacturers, retailers and foodservice companies.
Job Purpose and Impact
The Global Bakery Category Marketing Manager will create value for the global category by providing thought leadership into identifying, developing and leading world class business to business marketing initiatives delivered through a cross functional, global, virtual team. In this role, you will develop and apply in depth knowledge of business drivers and category offerings and identify compelling value propositions that resonate with customers and deliver business goals.
Provide marketing thought leadership into the development of the long term, global strategy and annual functional plans for the product category.
Understand and apply market dynamics, customer needs, competitor intelligence and consumer behaviors to identify opportunities for value capture.
Drive innovation by translating outside market and category trends and insights into tangible, value add business opportunities, ensuring the category project portfolio is balanced and spans both tactical and strategic timeframes.
Partner collaboratively with the regional marketing teams to create category specific marketing strategic, tactical and communications plans.
Partner collaboratively in the creation of launch materials and training, including full infrastructure for launch and develop strong engagement plans for initiatives, working globally across functions to deliver results, measured against key performance indicators.
Build and maintain critical relationships with key decision makers and stakeholders both internally and externally.
Provide marketing updates to key stakeholders to keep them apprised of major consumer trends and technical, regulatory and manufacturing influences on current and potential product ranges.
Provide expert thought leadership in your field and work with limited direction, using additional research and interpretation to identify issues or problems. You may provide direction to supporting team members and be a strategic contributor.
Other duties may apply
Bachelor’s degree in a related field or equivalent experience
Minimum of six years of related work experience
Other minimum qualifications may apply
Master's degree or master of business administration in marketing
Minimum of eight years of related work experience
Food, business to business or business to customer industry experience
Digital and social media marketing experience
Equal Opportunity Employer, including Disability/Vet.
At Cargill, everyone matters and everyone counts. Cargill is committed to creating and sustaining an inclusive and diverse work environment where all employees are treated with dignity and respect. As such and in alignment with our Guiding Principles, Cargill's long-standing equal employment opportunity policy prohibits discrimination and harassment against any employee or applicant based on race, ethnicity, color, religion, national origin, ancestry, sex, gender, gender identity, gender expression, sexual orientation, age, disability, pregnancy, genetic information, marital status, family status, citizenship status, veteran status, military status, union affiliation, or any other status protected by law.
Cargill also complies with all applicable national and local laws and regulations pertaining to non-discrimination and employment.
Notice to Recruiters and Staffing Agencies: Cargill, Inc. and subsidiaries (“Cargill”) have an internal recruiting department. Please review this notice.
US Employment Resources: Equal Opportunity Employer, including Disability/Vet.
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