American Academy of Family Physicians Manager, Public Relations in Leawood, Kansas
Thank you for your interest in careers at AAFP!
The American Academy of Family Physicians and its chapters proudly represent more than 136,700 family physician, resident, and medical student members. Family physicians play a critical role in improving the health of patients, families, and communities across the United States.
The AAFP is committed to helping family physicians improve the health of Americans by advancing the specialty of family medicine, saving members time, and maximizing the value of membership . Our focus every day is to help family physicians spend more time doing what they do best: providing quality and cost-effective patient care. The AAFP delivers value to its members through each of its strategic priorities.
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Travel: Approximately 10 days per year
The Manager, Public Relations is responsible for leading the public relations team to develop and implement strategies to promote the AAFP brand and the specialty of family medicine to key media audiences and to support public affairs/advocacy efforts. This position also develops and implements public relations plans for certain AAFP objectives.
Specific responsibilities include but are not limited to the following:
Manage team responsible for AAFP’s public relations efforts.
Develop and implement public and media relations plans that support AAFP’s strategic and operational priorities.
Establish and maintain strong working relationships with key journalists that can help further the AAFP brand and specialty of family medicine. This includes:
Evaluate and respond to media inquiries.
Determine AAFP spokesperson participation, coordinating interview/quote, preparing spokespeople and providing supplemental material to journalist (as appropriate).
Provide ongoing strategic communications counsel to AAFP division partners, executive management team, board of directors and other spokespeople on matters pertaining to reputation management, positioning, messaging to national media, strategic partnerships etc.
Oversee PR teams’ efforts in AAFP PR campaigns and efforts with collaborative partners. For campaigns involving a public relations agency, this also includes day-to-day management and oversight of the agency’s efforts.
Other duties, as assigned.
This position requires education beyond a bachelor’s degree or equivalent work experience in public relations, journalism, English, and/or communications, plus at least ten years related work experience. Must have extensive knowledge of public relations practices, and the ability to be effective and comfortable communicating with diverse groups, both public and professional. National media relations, national campaign planning and execution, and specialized knowledge in strategic communication management required. This position requires a proven track record of working successfully with print, broadcast and online media; excellent written and verbal communications skills; aptitude for detail and accuracy; experience managing staff; being highly organized; having a professional demeanor; and possessing strong computer skills. Knowledge of industry-specific publications helpful.
Helping Family Physicians Advance Health
Why work for us?
The work of the AAFP serves family physicians so they can best care for their patients and communities. Our work is driven by this mission.
Attracting good people, and keeping them, is essential to the strategy of a successful organization. We recognize that our success depends on the quality of our staff. We need to attract talented, qualified professionals and provide them with opportunities for advancement in all aspects of their professional life.
Our Staff Model our Organization’s Values and Culture
Achieving our mission requires great people who have high integrity and are creative, energetic, and mission-driven. Our staff model our culture by demonstrating the following:
Value the family physician member – our primary customer.
Treat each other with mutual respect
Deal with conflicts directly and respectfully
Take personal responsibility, including accountability for commitments, results and quality
Commit to learning and developing self and others
Work effectively together in a collaborative manner
Keep it fun by enjoying our work, celebrating our successes and maintaining a balanced life
All AAFP work locations and the entire Leawood campus are tobacco free workplaces.
See our career page (https://www.aafp.org/careers/at-aafp/careers.html) for more information about the AAFP