Job Information
Dubai Holding Digital & Social Media Marketing Lead - Customer Experience & Engagement - Dubai Holding Community Management in Dubai, United Arab Emirates
About Dubai Holding Community Management:
Dubai Holding Community Management (DHCM) is a premium community management services provider under the umbrella of Dubai Holding. Established in 2021, DCM has quickly become a leader in the industry, offering exceptional services to maintain and enhance residential communities and districts across Dubai.
At DHCM, we believe in creating sustainable and vibrant communities that offer a sense of belonging to residents. Our team of experts provides various services, including community and district management, technical management, and financial management.
Our community and district management services ensure that each community is well-maintained, secure, and operates efficiently. We manage common areas, enforce community rules and regulations, coordinate with local authorities, and respond to residents' concerns promptly and effectively
We proudly manage a portfolio of prestigious communities, including Bluewaters, City Walk, Port de La Mer, Bvlgari Residences, Jumeirah Beach Residence (JBR), and Business Bay Executive Towers, among others. Additionally, we manage iconic districts, including Business Bay, Dubai Land Residences, Jaddaf Waterfront, Dubai Media City, Dubai Internet City, Dubai Studio City, Dubai Harbour, and more.
About the Role:
The role holder must have sufficient knowledge on digital marketing tools and processes and can execute on a variety of marketing tasks with minimum supervision and within deadlines.
The main duties and responsibilities of this role:
Create and manage engaging content for DHCM's social media, emails, and other digital communication channels.
Work closely with our social media team, media buying and boosting agencies and media audit team and manage campaigns and ensure smooth delivery of SOW and deliverables.
Has in-depth understanding of external channels management including social media channels and how to leverage the different channels.
Research, track, and analyze market trends and consumer behavior to recommend and implement improvements to digital marketing strategies.
Prepare detailed reports and analytics on the performance and effectiveness of marketing campaigns, including reach, engagement, ROI and KPIs.
Collaborate closely with the marketing team to brainstorm and execute innovative growth strategies and marketing techniques.
Develop and monitor budgets for digital marketing campaigns.
Stay updated on the latest trends and best practices in social media and digital marketing, implementing them effectively.
Understands marketing and social media analytical tools (i.e. Google Analytics, Sprinkler, etc.) and takes the initiative to share ideas and ways forward to improve things that require improvement.
Ability to handle multiple projects simultaneously, work under strict deadlines and is able to come up with proactive solutions when required.
About you:
The ideal candidate will have the below qualifications and experience:
Bachelor's degree in Marketing or a related field required.
5 years of experience in digital marketing, with a proven track record of successful campaigns.
Experience in managing and leading digital marketing initiatives across multiple channels.
Advanced knowledge of current digital marketing trends.
Proficiency in photo and video editing software.
Familiarity with SEO and SEM strategies, including keyword research.
Understanding of website analytics tools such as Google Analytics.
Analytical mindset with a passion for data-driven decision-making.
Social media savvy with a strong interest in staying current with trends.
Creative thinker with a knack for innovation and imagination.
About Benefits:
At Dubai Holding, we're committed to nurturing the success and well-being of our colleagues. Join our dynamic and diverse team, and enjoy a comprehensive benefits package that includes competitive compensation, career development opportunities, and a collaborative work environment. We strongly believe in creating an empowered Internal workforce that will help us build a connected city for tomorrow. We are committed to attracting the brightest minds and nurturing the most pioneering candidates who desire to make a great impact on the future of Dubai.